Phoenix-based Tru Realty joins Keller Williams

by Emily Marek

Tru Realty LLC is now aligned with Keller Williams. The independent Arizona brokerage will now work with the Keller Williams Phoenix market center.

Tru Realty founder and CEO Sarah Richardson launched her brokerage in 2010. In the past two years, she and her team of 60 real estate agents have sold over 1,050 homes valued at more than $450.6 million.

“The synergy between Keller Williams and Tru Realty is tremendous,” Richardson said in a press release. “We have similar cultures and are aligned across technology and education agent services.

“We are very tech-enabled and see the value in leveraging new technologies often,” Richardson continued. “We saw the significant amount of value Keller Williams provides to our team as we grow throughout the country.”

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