DirectOffer announced an agreement with Arizona REALTORS® to bring its patented property technology to association members and their clients.

Through this agreement, Arizona REALTORS® members have discounted access to DirectOffer’s AudioTours™ technology, which turns standard listing photos into custom home tours.

With AudioTours, agents can record audio voice overs to accompany their listing photos. Alternatively, users can opt for the service’s artificial intelligence-powered language processing feature to auto-generate photo descriptions in over 20 languages. These tours can be automatically added to any listing on the Multiple Listing Service.

“Arizona REALTORS® partnered with DirectOffer’s patented technology to enhance the accessibility and reach of property listings in our diverse market,” said Dan Pemberton, director of business technology and communications for the Realtor association. “By converting listings into audio tours, the partnership aims to break language barriers and cater to a broader audience of potential buyers, ensuring a more inclusive and immersive homebuying experience for all.”